Faith-Based Marketing: The Guide to Reaching 140 Million Christian Customers

Faith-Based Marketing: The Guide to Reaching 140 Million Christian Customers
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Faith-Based Marketing: The Guide to Reaching 140 Million Christian Customers Description

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Most companies do not have a good understanding of religious communities and how to market this large audience in an effective and culturally sensitive. Many attempts to market to Christians was selected because the merchants had little understanding of Christian values, taboos and hot buttons. However, the size of the opportunity is huge. Faith-Based Marketing offers everything business leaders need to understand the 140 million Christian consumers and effectively reach them. He says that Christians are, what they want, and offers traditional, new media strategies and word-of-mouth to communicate with and involve them and their churches. The book also includes a valuable directory of top Christian organizations, churches and events, to help merchants and business leaders to know who to contact and how. The book includes a free subscription to a website associated with the bonus material. Faith-Based Marketing: The Guide to Reaching 140 Million Christian Customers

\r\n\r\nFaith-Based Marketing: The Guide to Reaching 140 Million Christian Customers Ebook

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