Marketing and Football: an international perspective (Sports Marketing)

Marketing and Football: an international perspective (Sports Marketing)
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Marketing and Football: an international perspective (Sports Marketing and advertising) Description

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Football is undoubtedly 1 of the significant sports in the world, and marketing and advertising of football has turn out to be an problem increasingly critical that clubs and owners of these products will want to create much more income from sports . In a wider context, football marketing will also be a standard for other sports to teach worldwide. The methods and procedures of an established industry are important lessons for sports that maximize their revenue possible, and provide fascinating lessons in sports marketing in general.
Marketing and Football: an international technique is the very first book to give a comprehensive and extensive in this location. Written by an international team of researchers who are interested employees in the field, it examines in two parts: the study of football advertising in Europe and the development of a advertising dedicated to football, the question of the European example is employed worldwide. A pioneer Advertising and Football: an international perspective (Sports Marketing)

\n\nAdvertising and Football: an international perspective (Sports Marketing) Ebook

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