Marketing Gurus

Marketing Gurus
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Advertising Gurus Description

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This indispensable guide to the traditional advertising and marketing tactic, summarizes the lessons discovered from seventeen of the most influential titles in the region. “The advertising gurus” distill important data from thousands of pages of marketing guidance, making it the ultimate single reference in the understanding no firm can do with out. The publications offered are: “Crossing the Chasm” by Geoffrey Moore, “The Popcorn Report” by Faith Popcorn, “The Anatomy of Buzz” by Emanuel Rosen, “Purple Cow” by Seth Godin, “Relationship Advertising” by Regis McKenna “Do not Pink” by Lisa Johnson and Andrea Learned, and “Renovate Just before Innovate” by Sergio Zyman. “advertising and marketing gurus” distills 1000’s of pages on the manufacturer, advertising, promotion, marketing and less difficult to digest in the summarized, unveils the knowledge that created them classics. Marketing and advertising Gurus

\n\nAdvertising and marketing Gurus Ebook

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