Marketing Management (13th Edition)

Marketing Management (13th Edition)
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Marketing Management (13th Edition) Description

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Kotler / Keller is the gold standard in the marketing managing discipline given it continues to indicate the latest alterations in marketing hypothesis and practice. Topics include the brand, customer worth analysis, marketing databases, e-commerce, the value of the network, hybrid routes, the supply chain management, segmentation, targeting, positioning in addition to marketing included. For investors who position special focus on creativity as well as imagination in marketing. Marketing Management (13th Edition)

\r\n\r\nMarketing Management (13th Edition) Ebook

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